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World's first musical stamp

It looks like an ordinary postage stamp, but if you scan it with your smartphone it plays ‘Radar Love’ by the Dutch band Golden Earring. 

This world first from Dutch postal company PostNL can be used as a normal stamp to send letters and parcels. The company plans to issue more musical stamps in the next few months, with well known songs by Dutch bands Cuby + Blizzards and De Dijk.

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How does it work?
To listen to the stamp you need to install the Chameleon Explorer app on your smartphone. Scan the code on the stamp and this is what you hear:

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This article is part of the RNW archive. RNW is the former Radio Netherlands Worldwide or Wereldomroep, which was founded as the Dutch international public broadcaster in 1947. In 2011 Dutch government’s decided to cut funding and shift RNW in 2013 from the ministry of Education, Culture and Science to the ministry of Foreign Affairs. More information about RNW’s current activities can be found at http://www.rnw.org/about-rnw